👨🏻💻Product labels have numerous purposes – to be eye-catching and attract attention on the shelf is one, but maybe the most significant purpose is to inform consumers.
🙇♂️ And yet in recent years, the data on labels has left many wanting. According to Label Insight, almost half (48%) of consumers feel that they do not know enough about a product despite reading the label.
👨🏻🏫 The question remains: How can labeling data be made more robust?
🕵️♂️ The answer: Blockchain. Learn more in this eBook – Read it now.
We look forward to seeing you at ‘where engineering breeds creativity'!